Handbook of logistics and supply-chain management

Rok: 2001

Marketing research

Autor: Aaker, David A., 1938-, Day, George S., 1937-
Rok: 1990

Marketing theory : evolution and evaluation

Autor: Sheth, Jagdish N., 1938-, Garrett, Dennis E., Gardner, David Morgan
Rok: 1988

Strategic marketing

Autor: Cravens, David W.
Rok: 1987

Readings in industrial marketing

Autor: Agarwal, Manoj K., Reid, David A., Burger, Philip C.
Rok: 1986

Marketing : concepts, strategies, and decisions

Autor: Reibstein, David J.
Rok: 1985

The marketing renaissance

Rok: 1985

Ogilvy über Werbung

Autor: Ogilvy, David, 1911-1999
Rok: 1984

Demand analysis for marketing decisions

Autor: Hughes, G. David
Rok: 1973

Marketing channels : a systems viewpoint : a book of readings

Rok: 1971

Wholesaling in marketing organization

Autor: Revzan, David A.
Rok: 1961

Marketing : an institutional approach

Autor: Duddy, Edward A., Revzan, David A.
Rok: 1947