Marketing research : text and cases

Autor: Boyd, Harper W., Stasch, Stanley F., Westfall, Ralph L., Harper W. Boyd, Jr., Ralph Westfall, Stanley F. Stasch
Rok: 1989

Marketing research : text and cases

Autor: Boyd, Harper W., Westfall, Ralph L., by Harper W. Boyd and Ralph Westfall
Rok: 1964

Cases in marketing strategy

Autor: Clewett, Richard M., Westfall, Ralph L., Boyd, Harper W., Richard M. Clewett, Ralph Westfall, Harper W. Boyd, Jr.
Rok: 1964

Cases in marketing management

Autor: Westfall, Ralph L., Boyd, Harper W., by Ralph Westfall and Harper W. Boyd, Jr.
Rok: 1961