Stella Artois in South Africa : cause marketing and the building of a global brand
Main Author: | |
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Format: | eBook |
Language: | English |
ISBN: | 9781529722444 (ebook) : |
Year: |
London :
Kellogg School of Management,
2019.
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Series: | SAGE Business Cases.
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Subjects: | |
Online Access: | Plný text - nelze MVS |