Marketing research : methodological foundations

Autor: Iacobucci, Dawn, Churchill, Gilbert A., Dawn Iacobucci, Gilbert A. Churchill, Jr.
Rok: 2010

Marketing : creating value for customers

Autor: Churchill, Gilbert A., Peter, J. Paul, Gilbert A. Churchill, Jr., J. Paul Peter
Rok: 1994

Sales force management : planning, implementation, and control

Autor: Churchill, Gilbert A., Walker, Orville C., 1943-2016, Ford, Neil M., Gilbert A. Churchill, Neil M. Ford, Orville C. Walker
Rok: 1990

Basic marketing research

Autor: Churchill, Gilbert A., Gilbert A. Churchill
Rok: 1988

Sales force management : planning, implementation, and control

Autor: Churchill, Gilbert A., Walker, Orville C., 1943-2016, Ford, Neil M., Gilbert A Churchill, Neil M. Ford, Orville C. Walker
Rok: 1985