Marketing 6.0 : budoucnost ve znamení zážitků

Autor: Kotler, Philip, 1931-, Kartajaya, Hermawan, 1947-, Setiawan, Iwan
Rok: 2025

Digital marketing : integrating strategy, sustainability, and purpose

Autor: Kaufman, Ira Morton, 1947-, Horton, Chris, Soltanifar, Mariusz
Rok: 2024

Marketing management

Autor: Kotler, Philip, 1931-, Keller, Kevin Lane, 1956-, Brady, Mairead, Goodman, Malcolm, Hansen, Torben, 1966-
Rok: 2024

Social marketing : behavior change for good

Autor: Lee, Nancy, 1945-, Kotler, Philip, 1931-, Colehour, Julie,
Rok: 2024

Principles of marketing

Autor: Kotler, Philip, 1931-, Armstrong, Gary, Opresnik, Marc Oliver, 1969-
Rok: 2021

Principles of marketing

Autor: Kotler, Philip, 1931-, Armstrong, Gary, 1954-
Rok: 2021

MarkPlus, Inc. : winning the future : marketing and entrepreneurship in harmony

Autor: Kotler, Philip, 1931-, Huan, Hooi Den MarkPlus, Inc., founder Hermawan Kartajaya

Rok: 2021

Marketing 5.0 : technology for humanity

Autor: Kotler, Philip, 1931-, Kartajaya, Hermawan, 1947-, Setiawan, Iwan
Rok: 2021

Intelligent marketing : employing new-age technologies

Autor: Kumar, V., 1957-
Rok: 2021

Principles of marketing

Autor: Kotler, Philip, 1931-, Armstrong, Gary, Harris, Lloyd C., He, Hongwei
Rok: 2020

Marketing : an introduction

Autor: Armstrong, Gary, Kotler, Philip, 1931-, Opresnik, Marc Oliver, 1969-
Rok: 2020

Social marketing : behavior change for social good

Autor: Lee, Nancy, 1932-, Kotler, Philip, 1931- Behavior change for social good

Rok: 2020

Strategic marketing management

Autor: Chernev, Alexander
Rok: 2018

Marketing for hospitality and tourism

Autor: Kotler, Philip, 1931-, Bowen, John T., Makens, James C., Baloglu, Seyhmus
Rok: 2017

Marketing 4.0 : le passage au digital

Autor: Kotler, Philip, 1931-, Kartajaya, Hermawan, 1947-, Setiawan, Iwan, Vandercammen, Marc
Rok: 2017

Marketing 4.0 : moving from traditional to digital

Autor: Kotler, Philip, 1931-, Kartajaya, Hermawan, 1947-, Setiawan, Iwan
Rok: 2017

Principles of marketing

Autor: Kotler, Philip, 1931-, Armstrong, Gary
Rok: 2016

Marketing management

Autor: Kotler, Philip, 1931-, Keller, Kevin Lane, 1956-
Rok: 2016

Social marketing : changing behaviors for good

Autor: Lee, Nancy R., Kotler, Philip, 1931-
Rok: 2016

Marketing management

Autor: Kotler, Philip, 1931-, Keller, Kevin Lane, 1956-, Brady, Mairead, Goodman, Malcolm, Hansen, Torben, 1966-
Rok: 2016